Cut prices and fail, says Rooms & Views

According to Spectus fabricator, Rooms & Views, price cutting is the fast track to failure. In a fiercely competitive new build market, the best way to secure long term success is by offering top class products and services - not by slashing prices.

Roy Sales, Director at Rooms & Views, comments:

'We've built up strong customer loyalty by consistently offering market leading products from Spectus. Repeat business is the foundation of our business. Because we don't have to spend thousands of pounds constantly chasing new customers to replace lost business, we're able to concentrate on supplying a premium service. Protecting margins is a fundamental business strategy for Rooms & Views: with Spectus we can do that.

www.spectus.co.uk