The
Ultra-Magnificent 7
The
Ultraframe Ultra Installer Scheme continues to go from strength to strength,
with seven new members coming on board over the last month. The scheme
offers reputable installation companies the chance to gain an independent
3rd party accreditation from the BBA and enjoy a host of benefits from
Ultraframe such as quality sales leads and exclusive access to retail
literature.
The Scheme has been running since 2003 and now includes members all over
the UK, including Scotland and Northern Ireland. In fact, interest in
the Scheme has been so high of late, that there are now waiting lists
in many areas of the country.
Mark Hanson, Ultra Installer Scheme Manager, commented: ‘Consumer
confidence is very low right now as we are all feeling the effects of
the well documented 'credit crunch', and so anything we can do to provide
peace of mind to a potential conservatory buyer is a great help to our
members. All of our Ultra Installers undergo ongoing independent inspections
by the BBA, as well as attending training at the Ultraframe School of
Excellence and are all top-end companies who we believe will offer a positive
buying experience to homeowners. As the Scheme has developed, its reputation
has spread throughout the industry and the recent influx of new members
and the waiting lists that are now in operation around the country demonstrate
the power of initiatives such as this.’
Applicants to the Scheme have to undergo a thorough inspection by the
BBA which covers:
* Enquiry handling
* The sales process
* Surveying
* Manufacturing/buying
* Installation skills
* After sales service
References from past customers are also checked and this accreditation
process continues throughout membership. All members have their own page
within the inspirational Ultraframe consumer website (www.ultraframe-conservatories.co.uk)
which also features a postcode search facility and information about the
ongoing inspections on members.
New member, Gareth Smith, Marketing Director at Poole Joinery in Dorset
commented: ‘Although we are a well established company within our
area, with much of our work coming from recommends and word of mouth,
we felt that our commitment to providing service excellence could be further
enhanced through membership of the Ultra Installer Scheme. We believe
that the 3rd party approval from the BBA and the strength of the Ultraframe
brand helps to reassure potential conservatory buyers that in dealing
with us, they are dealing with a reputable company in whom they can put
their trust. We look forward to enjoying the benefits of being a member
of this elite Scheme.’
Ultraframe continues to invest in the Scheme for members, with an ongoing
Pay per Click campaign via Google, which is currently generating over
500 leads per month. The Ultraframe website has also been re-built to
ensure it is fully optimised for search engines, demonstrating Ultraframe's
ongoing commitment to assisting members to build their business - all
the more important during tough times.
Mark Hanson concluded: ‘We would like to extend a warm welcome to
the latest members of the Ultra Installer Scheme. Many of our members
have been with the Scheme from day one, which is great testament to our
customers belief in the Scheme. We believe that the Ultraframe Ultra Installer
Scheme is the most robust Scheme of its type in the industry - providing
peace of mind to consumers, whilst offering members the chance to reinforce
their message of service and product excellence.’
For further details about the Ultra Installer Scheme contact Rebecca Mayhew
on 01200 414659 or visit http://www.ultraframe.com
