Gretsch-Unitas 'Rattles Cages' of Doubters in UK

Gretsch-Unitas UK managing director Paul Gerrard has issued a positive prognosis for the future after his first 12 months in charge of the Coventry based company.

Paul believes the company is in great shape to deliver on its ambitions heading into the New Year, particularly having laid the foundations for success with a number of new appointments and improvements to its headquarters.

He said: ‘Market conditions have been challenging for the industry as a whole this year, but I'm pleased with our performance and extremely optimistic about the outlook for 2008.

‘Of course, as a responsible business we are constantly reviewing our operation in order to become even more customer focused and responsive to market needs.

‘That's one of the reasons why we have been so proactive in improving our infrastructure - both in terms of our personnel and our company head office in Coventry.

‘We've invested significant time and money in developing our premises and we're delighted to have now officially unveiled our new showroom. That provides us with the ideal platform from which to take forward the business from our existing site in the years ahead.

‘We are also constantly looking to strengthen the team with new appointments designed to improve our overall proposition. Customers have already felt the benefit of that through our policy of going out and actively bringing in some of the industry's best respected names.

‘That's been particularly apparent with the establishment of our new Door Technology division, but the ramifications are also being felt on the 'Window' side of the business and through the huge improvements we've made to our Customer Service department.

‘We're not content to stop there though and we'll be announcing a number of other key appointments over the coming weeks, which will help strengthen all areas of the business going forward.

‘Behind the scenes we've been busy putting in place the structure that I feel confident will ensure we are ready to really hit the ground running come January. We have big ambitions for 2008 and I've no doubt that we are well placed to deliver.’

Meanwhile, Paul has laughed off isolated rumours about the long-term future of the company.

He added: ‘I find it laughable that certain individuals are insinuating that we are no longer committed to maintaining a business in the UK. Nothing could be further from the truth. We know who is responsible for these malicious untruths. In many ways I consider it a compliment that we're obviously rattling a few cages in the industry.’

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