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PVCaware.org
Launch
Epwin and Veka have joined forces to launch a new communication campaign,
PVCaware.org, with the aim of securing industry commitment to driving
forward sustainability within the industry and communicating that message
to external audiences.
'Sustainability
is today a fundamental part of doing business' says Jim Rawson. 'From
the high street to high rise development, no company can afford to ignore
the 'green' agenda', adds Dave Jones. MD of Veka.
The initiative is being promoted following the two companies experiences
at the Ecobuild Show earlier this year and in response to the subsequent
groundswell of opinion within the industry that collectively it must do
more to promote PVC as a wholly sustainable material.
The PVCaware.org launch event is at the National Self Build & Renovation
Centre on June 10th.
'This is meant as a first step only, dedicated social specification and
consumer campaigns will be needed if the campaign is to be a success.
How these will be delivered and where we go next will be up to you', conclude
Jim and Dave.
For further information please call 0870 011 8310 or email info@pvcaware.org
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